The coursework for Global Communication Practices is designed to cultivate the knowledge and skills needed for advanced intercultural communication, which are vital for professionals in global business and communications, including journalists, public relations practitioners, and marketing and communications specialists in both private and public organizations.
It offers practical training in business communication and outreach, research, interviewing, correspondence, negotiation, debate, translation, and interpreting, as well as theoretical studies on global communication.
The program places an emphasis on the development of students’ perspectives on a variety of social and cultural issues to help understand the strong ties among the mass media, governments, non-governmental organizations, and business communities in the global society.
Expected Student Outcomes
- Familiarity with information gathering and research methods
- Ideation of news story ideas, reporting and composing journalistic articles suitable publication in for professional news media
- Negotiation and debate skills
- Persuasion and how to effectively change attitudes, beliefs and behaviors
- Simultaneous interpretation skills
- Knowledge and understanding of the operations of public relations activities and campaigns.
- Ethical craft of public relations and advertising, helping to inform and make better decisions
- Understanding of the ethics of professional journalism and global communication
Feature 1 - Professional Skills
With a focus on practical skills used in effective business communication such as negotiation, research, interpreting, and presentation ‒ trained through classes and field work from a required internship ‒ graduates will put their education to immediate use in their chosen field of industry.
Feature 2 - Media & Information Literacy
In the era of interactive communication, social media and digitalized mass media, citizens and media professionals alike are expected to critically evaluate the contents of mass media and information flowing from their social media circles, form rational opinions regarding public issues, and engage with the public as well as with their peers in their information network. Balanced appraisal of facts and information sources and critically evaluating news and opinions expressed on the web in blogs, tweets, web news sites as well as the traditional media are thus crucial skills that shape oneʼs ability to then disseminate information, opinion and media content to the public or to oneʼs clientele. Through coursework and field training, we cultivate skills that are an integral part of the expertise of communication specialists in media, public relations, business and organization communication.
Message from Program Head
AIU’s Global Communication Practices (GCP) is designed to train communication professionals capable of working in, and communicating across, different languages and cultures － in the areas of public relations, journalism, and organizational (business) communication.
Embedded throughout our curriculum, therefore, are dynamic, cross-cultural and cross-linguistic perspectives which go beyond the technical and theoretical exercises of learning. This is crucial, since certain types of professional communication that work in one culture may not resonate in different cultural contexts.
Our teaching faculty draw from extensive professional experiences in corporate communication, journalism and interpretation, (and advertising and PR) all within multi-cultural settings. And to this diverse expertise, students－who themselves come with multi-cultural backgrounds－richly contribute to the vibrant learning environment.
Through faculty-student and student-student interactions, we come to understand the technicality, breadth, and the nuance of international communication that characterize much of today’s challenges in international affairs and business.
Such real-world concerns are interwoven into our classes, lectures and activities (i.e. internships), which working in conjunction are intended to cultivate and inspire relevant knowledge and thinking, leading directly to a professional career in international communication. The combination of classes, internships and research projects, required for graduation typically last for two years but could be shortened to 18 months or less for the most qualified students with high performance evaluation.
Message from Alumnus
In the GCP program, I had the opportunity to learn about international communication from professors with rich expertise and professional experiences. For instance, in the international journalism class, we brainstormed ideas for a story, went out and conducted interviews, and wrote an article. Some work got submitted to professional news media for publication. In this way, I had a chance to work editorially with The Japan Times ‒ the leading national English daily in Japan ‒ and publish two articles with my name in them as the author.
After graduation, I moved to Shanghai to start my career as a legal journalist in commercial legal media. I mainly interview lawyers, conduct research and write articles regarding the Chinese and the global legal industry. Many of the skills I apply in my work come directly from the classes I took in the GCP program. The practical skills such as interview and writing skills I acquired have directly benefited me in my work. The time I spent in Akita was short but sweet, and I feel thankful for all the opportunities available to me.
- 2014 Sep.
- Graduated from the Graduate School of Soochow University
- 2018 Apr.
- Enrolled in Graduate School of Global Communication and Language at AIU
- 2019 Aug.
- Completed Master of Global Communication Practice (Professional)
- Currently working at Intelligeast in Shanghai, China
What I liked best about GCP is how most of the classes are designed to enhance the practical skills needed in real-world situations. Students are always given the floor and taking turns expressing their ideas. The most fun part about the classes is that they allow students to connect what was learnt in the class with the professional world. For example, I published an article in the Japan Times about the rise of Japanese language education in Thailand, fully credited to me as the author. The class required us to do real interviews and research to gather essential data for the article. I believe the knowledge and skills acquired by GCP courses will shape a better path in my career and my life in the near future.
When I was looking for a graduate program, the GCP program was exactly what I was looking for: a highly professional, diversified Masterʼs program filled with challenges and possibilities. Through my coursework, Iʼve learned how to clearly express my ideas and opinions, listen to others, and, most importantly, embrace differences when working in a diverse setting such as the GCP community. Unquestionably, the practical skills and communication techniques Iʼve acquired from GCP will be beneficial both for pursuing a career and expanding my professional opportunities in the future.
Example Career Opportunities after Graduation
- Hokkaido University
- Suzuki Motor Corporation
- Cable Networks AKITA
- Mainichi Broadcasting System
- TAISEI CORPORATION
- Tohoku Hakuhodo Inc
- Custom Media KK
- BlueCurrent Japan
- Kewpie Corporation
- Kikkoman Corporation
- Inoue Public Relations
- Weber Shandwick
Example Career Paths after Graduation
- News Producer
- Global Relations Specialist
- Public Relations Practitioner
- Public Policy Analyst
- International Communications Consultant
- Marketing and Communications Specialist
- Community Relations Specialist
- Communications Outreach Specialist